What changes for your team
Agents will recognise almost everything. Threads have statuses, priorities, types, custom fields and tags. Saved replies support placeholders. Playbooks apply several actions at once. Response targets work against business hours and holidays.
The biggest change is the front door: an AI agent now answers first on every channel and hands over to Threads with a summary when it needs a person.
What changes for your customers
Very little, unless you want it to. Email replies still come from your address with threading intact. The Help Hub can live on the same domain as your old portal. Customers get faster answers because the AI agent resolves routine questions on its own.
Try it on your own website
Paste your URL. We crawl it and hand you a working agent in minutes. Free plan, no card.
Running both side by side
You do not have to switch in one go. Import history, then move one mailbox, brand or team at a time. The importer can be re-run to pick up tickets created since the first import.